Tusk

Tumblr, A Flexible Platform

  • Monday, 19 September 2011
  • By Zoe Bruce
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Topshop has recently launched their very own Tumblr, giving consumers yet another way to stay in touch with the e-commerce giant. Providing style inspiration, served up daily in a clean and fresh online arena - Topshop now have a reason and an outlet to participate in conversation with their consumers on a daily basis. The Topshop Tumblr works to:

  • Improve brand loyalty 
  • Enhance consumer engagement
  • Spark WOM 
  • Build on consumer retention, and;
  • Better brand recall

As an immediate marketing exercise, Topshop Tumblr ticks all the right boxes, with the longevity of this channel sure to yield an increase in sales. 

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  • I posted 3 photos on Facebook in the album "Tusk Challenge" http://t.co/eEqFWFEj 12 hours ago
  • Shiny new key rings we just back for NMC as part the rebrand we've been working on with them - http://t.co/z97w36yN 13 hours ago