Humour Goes Along Way....

• Wednesday, 23 June 2010
• By Sam Martin
• Share This

Advertisers commonly use humour across all mediums to create laughter, a smile, captivation, and entertainment for viewers. Humourous ads often leave a lasting impact on consumers, resulting in the ad being re-visited consistently when it comes time to buying a product or service from the brands genre.

Some other advantages of humour in advertising include:

• People pay more attention
• People are more likely to share funny advertisements with friends and family then other forms.
• Are easier to remember
• Creates a good mood and comfortable atmosphere
• Makes product/service more approachable

If you would like Tusk to create a funny advertising campaign for your business, contact me on sam@tuskagency.com for more information.

Print Ad: Chupa Chups “It’s Sugar Free” campaign.